Supports major Indian e-commerce platforms · Amazon Flipkart soon Meesho soon

Stop losing money
to broken listings &
bad inventory.

Sellytics diagnoses payment leaks, fixes broken SKUs with AI, and automates your shipment planning — all from one dashboard. Made for Indian e-commerce sellers.

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Your Data
📊
Settlement Reports
42 files · 287 days
📋
MTR B2C + B2B
2.4M rows
🏷️
Active Listings
2,998 SKUs
📦
Inventory Ledger
22 FCs · daily
◆
Sellytics
Processing
📦
Stock stuck 10+ days at BLR4
1,287 units haven't moved in 6 weeks. Consider call-back to cut storage cost.
Critical
📍
Register FC in Goa
Orders growing 23% MoM — 247 cross-state shipments last month. Local FC saves ₹14K/mo.
Opportunity
💰
Fee anomaly on order #403-86847
Deducted 5× more in fees than typical for this SKU. Review settlement report.
Critical
🎉
BBD surge expected for SPEAKER-JBL
Historical data shows 4× orders during events. Add inventory now before stockout.
Plan ahead
🚀
USB-C-65W is breaking out
Orders ↑36% MoM, CVR 26.9%. Scale inbound 2-3× before competitors notice.
Win signal
https://app.sellytics.com/warehouse-stock
Warehouse Stock
Latest ending balance per SKU per warehouse · 314 SKUs across 22 warehouses · velocity based on 15d ending 2026-06-13
Coverage30 days
Sold window15d
Velocity15 days
Surge buffer +25%
Total Revenue
₹0
↑ 18.4%
Orders (15d)
0
↑ 12.1%
Avg Margin
0%
↑ 4.2pts
Issues Fixed
0
↑ this week
⚠ Showing data till 15 Jun 2026 — Inventory Ledger has data till 16 Jun 2026, Customer Shipments till 15 Jun 2026.
≥ need < need 0 +Ninbound Nrecommended stock →Nsend qty
KARNATAKA↑124 missed MAHARASHTRA↑295 missed DELHI↑194 missed TAMIL NADU↑43 missed TELANGANA↑60 missed GUJARAT↑87 missed
Total Send
(~approx)		 BLR4BLR7BLR8 BOM4BOM5BOM7 DEL4DEL5 CJB1MAA4 HYD3HYD8 AMD2 Available
(your stock)
374240+134
0
21
38→23
28
34→12
0
3
88→95
14
46→37
30
+2024→3
15
60→54
36
20→3
31
18→3
30
16→4
27
20→4
2
10→26		 500
100+10
0
12
2
9
0
25
4
8
4
13
12
10
11
7
8
0
→6		 —
3921+18
0
3
2
8
0
6
12→8
6
2→1
3
12→9
4
10→6
5
5
2
3
6
2
0
 —
152116+36
0
6
6→1
3
12→12
0
18
6→1
5
10→6
2
30→28
0
20→20
10
10
9
8→5
3
1
→8		 —
104+6
0
4
→1
4
→1
0
10
6
4
2
1
4→3
3
4
5
3
4→1
5
0
→2		 —
Proactive Alerts

Sellytics tells you what's broken — and what to do next.

Every morning, your alerts feed surfaces the issues actually costing you money. No noise — just specific, actionable signals with a recommended fix.

📦
Critical 2h ago
Stuck inventory in BLR4 — 23 SKUs not sold in 45+ days
1,287 units sitting at BLR4 with zero shipments in 45 days. Estimated storage cost: ₹18,400/mo. Top dead SKUs: BT-EARBUDS-PRO-V2, HDMI-CABLE-2M, USB-C-65W.
FC: BLR4 Units: 1,287 Storage: ₹18.4K/mo
View stuck SKUs →
📍
Opportunity 12h ago
Register an FC in Goa — 247 cross-state orders last 30 days
247 orders (worth ₹3.8L) shipped to Goa from out-of-state FCs last month. Setting up a local FC could cut delivery time by 2.4 days and save ₹14,200/mo in fulfilment fees.
State: Goa Orders: 247 Revenue: ₹3.8L Avg delay: 2.4d
See state demand →
⚠️
High 4h ago
3 fast-moving SKUs running out in < 5 days
BT-EARBUDS-PRO-V2 (3.2 days left), SMART-WATCH-S8 (4.1 days), SPEAKER-JBL-50W (4.8 days). At current velocity, these will stockout before your next inbound arrives.
SKUs: 3 Velocity: ↑ 18% Lost revenue risk: ₹2.4L
Plan emergency shipment →
🏷️
High 1d ago
12 SKUs priced within 5% of MRP — legal risk
A tax change or competitor undercut could push you above MRP — a violation under India's Legal Metrology rules. Listings at risk include POWER-BANK-20K, USB-C-65W, and 10 others.
SKUs: 12 Price/MRP: 95-99%
Review pricing →
💰
Critical 6h ago
Refund rate spike on SMART-WATCH-S8 — 3.2× normal
Return rate jumped from 2.4% to 7.8% in the last 7 days. 18 buyers cited "Item not as described" — review the listing for accuracy before more revenue leaks.
SKU: SMART-WATCH-S8 Return rate: ↑ 2.4 → 7.8% Refunds lost: ₹42K
Audit listing →
🚀
Win 1d ago
USB-C-65W is breaking out — 36% order growth MoM
Sessions +29%, CVR jumped to 26.9% (well above category avg). Consider scaling inbound by 2-3× and adding to BBD event playlist before competitors notice.
SKU: USB-C-65W Orders: ↑ 36% CVR: 26.9%
Boost inventory →
₹0
Avg margin recovered / month
0
Issues found per seller (avg)
0 hrs
Saved per week on ops
0%
Faster shipment planning
The hidden costs

Every day, your business leaks money in places you can't see.

Most online sellers don't realise how much they're losing — not because they're careless, but because marketplace reports rarely surface the full picture.

₹

Payment leaks

Overcharged fees, lost refunds, hidden reimbursements buried in settlement reports. Most sellers never reconcile.

📋

Broken listings

B2B prices set above retail, tier discounts that cost more than singles, MRP violations risk delisting. Errors pile up unnoticed.

📦

Stockouts & overstock

Wrong FC gets the wrong SKU, fast-movers run dry, slow-movers eat storage fees. Manual replenishment doesn't scale.

The impact, in numbers

A typical seller vs a Sellytics seller — same month, different results.

Real impact metrics from sellers who completed 90 days on the platform. Average across 1,300+ SKUs per seller.

❌ Before Sellytics
Reacting after damage is done
Spreadsheets, manual checks, finding issues weeks after they happened.
Pricing errors live on storefront 247 SKUs
Lost margin from B2B mispricing ₹4.2L / month
Stockouts in last 30 days 23 SKUs
Hours spent on replenishment 8 hrs / week
Avg buy-box % 67%
Listings with empty bullets ~40%
✓ With Sellytics
Preventing damage before it happens
Every issue caught, prioritised, and ready to fix in one click.
Pricing errors live on storefront 0 SKUs
Lost margin from B2B mispricing ₹0 / month
Stockouts in last 30 days 2 SKUs
Hours spent on replenishment 12 min / week
Avg buy-box % 94%
Listings with empty bullets ~3%
+₹4.2L
Monthly margin recovered
40×
Faster replenishment planning
+27pts
Higher buy-box %
100%
Pricing errors eliminated
How Sellytics works

Three jobs. One dashboard.

Sellytics replaces three full-time roles: an analyst, an SEO writer, and an operations planner.

01 — DIAGNOSE

Find every leak

From settlement reconciliation to listing hygiene — we surface the issues that cost you money every day.

  • Settlement deep-dive per order
  • Listing pricing errors (B2B, MRP, tiers)
  • Duplicate ASINs & variant audits
  • SKU health: traffic, CVR, buy box
02 — FIX

Act on every issue

Each finding ships with a specific action: deep-link to Seller Central, or an AI-generated fix you can paste in seconds.

  • AI Copy Doctor for titles, bullets, SEO
  • One-click Seller Central deep-links
  • Prioritised SKU fix queue
  • Hinglish + Hindi keyword optimisation
03 — AUTOMATE

Let ops run on autopilot

Replenishment recommendations, urgency-first FC allocation, event-driven surge planning — calculated, not guessed.

  • Automated shipment planning
  • Per-FC allocation by demand urgency
  • Event surge buffers (BBD, Diwali)
  • Inbound tracker with aging alerts
Listing Hygiene

Find pricing errors that quietly cost you ₹lakhs.

Sellytics scans all your active listings every day and flags exactly what's broken — B2B prices above retail, quantity tiers that cost more than singles, listings approaching MRP ceiling. Every issue comes with a Seller Central deep-link to fix it in seconds.

  • Detects price > MRP (illegal in India)
  • Flags B2B prices set above retail
  • Catches duplicate SKUs cannibalising buy-box
  • Prioritises top sellers first
SKU
Issue
Loss / mo
Action
BT-EARBUDS-PRO-V2
Wireless Earbuds Pro V2
B2B > Retail
₹12,400
Fix
SMART-WATCH-S8
Smart Watch Series 8
Tier broken
₹8,200
Fix
POWER-BANK-20K
20,000mAh Power Bank
MRP ceiling
₹4,800
Review
SPEAKER-JBL-50W
JBL 50W Speaker
Duplicate ASIN
₹3,100
Review
USB-C-65W
65W USB-C Charger
No B2B price
₹2,200
Done
Channel mix · last 30 days
60%
FBA
FBA60%
Flex24%
Merchant16%
Diagnose SKU

Know exactly which SKU is winning — and which is bleeding.

Every SKU gets a full health card with sessions, conversion, buy box, MoM trend, returns, and a verdict. Sort, filter, drill in.

Showing 1,360 of 1,360 SKUs
All Growing 847 Declining 142 Needs Attention 38
SKU / Product FNSKU Orders ↓ MoM Trend Return % Sessions Page Views CVR % Buy Box % Trend
BT-EARBUDS-PRO-V2
Wireless Earbuds Pro V2
 X001HOQSGL
389
2026-05
Stable
prev: 370
10.0%
39 returns
3,284
↑ +21%
Well above avg
5,023
↑ +23%
18.7%
+0.7 pts
Above avg
100%
↑ +0.2 pts
 ↑ Growing
SMART-WATCH-S8
Smart Watch Series 8 (Black)
 X002DS1RJD
374
2026-05
↑ +31%
prev: 285
8.6%
32 returns
3,055
↑ +27%
Well above avg
5,512
↑ +25%
13.6%
↑ +1.6 pts
Average
100%
↑ +0.1 pts
 ↑ Growing
POWER-BANK-20K
20,000mAh Power Bank USB-C
 X00207N7U9
132
2026-05
↑ +18%
prev: 112
7.6%
10 returns
1,122
↑ +36%
Well above avg
1,766
↑ +35%
17.9%
↓ -4.8 pts
Above avg
100%
↑ +0.1 pts
 ↑ Growing
SPEAKER-JBL-50W
JBL 50W Bluetooth Speaker
 X001XAMIWH
113
2026-05
↓ -18%
prev: 138
7.1%
8 returns
570
↓ -17%
Well above avg
807
↓ -19%
21.2%
↓ -3.9 pts
Above avg
99%
· -0.6 pts
 ↑ Growing
HDMI-CABLE-2M
HDMI 2.1 Cable 2m 4K@120Hz
 X001WEJHAP
83
2026-05
Stable
prev: 81
9.6%
8 returns
1,355
↑ +12%
Well above avg
2,266
· +9%
5.9%
↓ -1.1 pts
Below avg
92%
↓ -1.7 pts
 ↑ Growing
USB-C-65W
65W USB-C GaN Charger
 X001XAL96D
75
2026-05
↑ +36%
prev: 55
4.0%
3 returns
371
↑ +29%
Well above avg
578
↑ +34%
26.9%
↓ -4.8 pts
Well above avg
100%
↑ +1.6 pts
 ↑ Growing
✨ AI-powered

Copy Doctor: an AI listing expert for every SKU.

Built on Claude — the same AI behind enterprise apps. Optimised for Indian buyers: Hindi/Hinglish keywords, category-savvy buyer language, and MRP-aware pricing logic.

🪄 Title Doctor

Scores your current title 0-100 and rewrites it with brand-first formatting, keyword density, and India-specific search terms.

Before (score 48/100) Bluetooth Earbuds Wireless | Best | TWS | Earphones with Mic | Noise Cancellation | Sports | Pro Version | Black Color | Box Pack

After (score 92/100) SoundCore TWS Wireless Earbuds Pro V2 | Active Noise Cancellation | 40H Battery | IPX5 Water-Resistant | Bluetooth 5.3 (Black)

🔍 Hidden Keyword Discovery

Generates 250-byte backend search terms with Hinglish + Hindi variations that marketplace algorithms reward but you'd never think to add.

Backend search terms (auto-generated) वायरलेस इयरबड्स, wireless earphone, bluetooth hedphone, gaming earbuds, true wireless, noise canceling, kaan ke headphone, bina taar wala, ANC bluetooth, IPX5 sports earbuds, long battery wireless...

✏️ Bullet Generator

Produces 5 benefit-led bullets per SKU — exactly what marketplace listing templates expect, written in the buyer's voice.

Auto-generated bullets 1. ACTIVE NOISE CANCELLATION — blocks up to 35dB of ambient sound for studio-quality calls
2. 40-HOUR BATTERY — 8h on earbuds + 32h in case, USB-C fast charge tops up in 10 min
3. IPX5 WATER-RESISTANT — sweat-proof for gym, rain-proof for outdoor runs...

⚡ Smart Description

Expands one-line descriptions into structured 3-4 sentence copy that actually converts — without fabricating any product claims.

Generated description SoundCore TWS Earbuds Pro V2 deliver studio-quality audio with Active Noise Cancellation that blocks up to 35dB of ambient noise. Bluetooth 5.3 ensures lag-free connection up to 15 metres, while the IPX5 rating keeps them safe through sweat and rain. With 40-hour total battery and USB-C fast charging, they're built for everyday use...
Setup in 5 minutes

From zero to optimised in three steps.

Upload your reports

Drop in your Settlement Reports, Active Listings, MTR (B2C + B2B), and Inventory Ledger. We auto-detect file types and parse everything client-side.

See every leak & opportunity

Within 60 seconds, your dashboard surfaces every pricing error, broken listing, and inventory gap — prioritised by ₹ impact.

Fix, automate, repeat

One-click deep-links to Seller Central for fixes. AI-generated copy you can paste directly. Shipment plans you can act on today.

🇮🇳 Built for India

The first e-commerce analytics platform that actually understands India.

From MRP compliance to Hindi search terms, from category-specific buyer language to multi-state warehouse allocation — every feature is engineered for the realities of selling online in India.

🇮🇳 MRP compliance built-in 🪔 Hindi + Hinglish keywords 📦 Indian FC mapping 🎉 Big Billion Days surge mode 💰 GST + TCS aware 📱 Electronics + accessories focus 🛒 Flipkart + Meesho ready 🏷️ Legal Metrology safe

Stop reacting.
Start winning.

Join the sellers who recovered ₹lakhs in lost margin this quarter.

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